Last weekend I helped my sister with some yard work.  The mission was to move a storage shed onto my sister’s property from her neighbor’s yard. The mission was grueling, but it proved to be environmentally rewarding. 

The shed itself had been our playhouse when we were kids.  I don’t dare tell you how old that makes the shed, but numerous owners have used and recycled it many times.  We decided on the location for the shed...

It’s really nice to work for a company that cares for and gives back to its community.  It might not seem like much, but working for a conscientious company that encourages employee volunteering creates satisfaction that extends far beyond the job itself.  Recently, our company began to officially sanction and support its employees' volunteer efforts by granting two half-days a year to leave work and donate time to a charitable...

As we near the conclusion of March Madness and many going mad over the games (my office is about one mile away from the Villanova campus), I began thinking about the events themselves.  Sure, the games are social and community-oriented with a healthy splash of competition, but, in the spirit of most of my blogs, I ask: What about the environmental impact? 

Depending on how excited the supporters are, thousands of people travel to get...

Have you ever seen potential in things others take for granted?

My friend Sara recently sent me a plan focused on revitalizing a local playground called Roberto Clemente Park* in the Fairmount area of Philadelphia. The plan covers needs as diverse as planting grass seeds and trees, fundraising to purchase new fences and bleachers, to building a dedicated dog park. I decided to get involved and join the Friends of Clemente, a registered...

I generally try to stay engaged and current with what’s going on in the world of marketing. One of my favorite online marketing resources is MarketingProfs. Always informative, I rely on their marketing expertise often. I’m a big fan.

This morning I checked my inbox. Inside was a gentle reminder about tomorrow’s MarketingProfs Digital Marketing World Virtual Conference. Yes, you read that right, virtual conference. I sort of scoffed to myself…...