I generally try to stay engaged and current with what’s going on in the world of marketing. One of my favorite online marketing resources is MarketingProfs. Always informative, I rely on their marketing expertise often. I’m a big fan.

This morning I checked my inbox. Inside was a gentle reminder about tomorrow’s MarketingProfs Digital Marketing World Virtual Conference. Yes, you read that right, virtual conference. I sort of scoffed to myself…...

So China’s top climate change negotiator has laid down the gauntlet. He wants consuming nations to take responsibility for emissions generated by Chinese manufacturing of the goods they consume.

I don’t want to get into the nuances of an international accord on greenhouse gas emissions, but I think China has a point here. It is a global marketplace with supply chains spanning across the world. And greenhouse gas emissions certainly don’t care...

On Saturday, March 28, 2009 (tomorrow), the World Wildlife Fund (WWF) is sponsoring an event called Earth Hour to call attention to climate change.  This is the third annual Earth Hour and the organizers are hoping that one billion people will participate worldwide.  So what will be happening?  What can one billion man hours accomplish in service to the environment?  I was imagining rallies around the globe where people...

There has been a movement in recent years among on college campuses to go green. The Princeton Review, best known for publishing annual college rankings, had added a new ranking for 2009 and will recognize green efforts. The Green Rating ranked 534 colleges according to their environmentally related policies, practices and academic offerings.

A college’s Green Rating is based their performance in three main areas:

Do students have a campus...

I’ve been living just outside of Center City Philadelphia (about 8 miles to be exact) for nearly four years, and the more I learn about this city, the more I love it.  Just the other day I found yet another wonderful reason to love Philly and its people – The 100K House Project. 

The 100K House project is the brainchild of Postgreen, a Philadelphia-based green developer, located in the Fishtown neighborhood of Philadelphia, just...